DataDome launched DataDome Ad Protect, designed to combat fraudulent traffic affecting digital ad campaigns. This solution is set to transform how organizations manage and secure their online advertising efforts, ensuring that marketing budgets are spent effectively and reach genuine audiences. In an era where digital ad spend is at an all-time high, malicious bots pose a significant threat by inflating metrics and draining budgets through fraudulent clicks. By applying DataDome’s detection accuracy to the ad … More
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